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BrandMarine Serre
Project'Heartbeat' Spring 2024 Ad Campaign
Winnie Harlow in a black leather trench coat holding a handbag inside a store with display cases.

Marine Serre 'Heartbeat' Spring 2024 Ad Campaign 2024

Associated creatives

Marine Serre
Marine SerreMarine Serre Creative Director
Reto Schmid
Reto SchmidPhotographer
Alassane Diong and Winnie Harlow
Alassane Diong and Winnie HarlowTalent
Benoit Bethume
Benoit BethumeStylist
Estelle Hayatou
Estelle HayatouHair
Lindzy
LindzyMakeup
Anais Cordevant
Anais CordevantManicurist

Tags

Winnie HarlowWinnie Harlow in black leather trench coatWinnie Harlow black leather coatblack leather trench coatleather trench coatblack coattrench coatblack handbaghandbagwhite collared shirthoop earrings

Description

Model Winnie Harlow is featured in the Marine Serre Heartbeat Spring 2024 ad campaign, photographed by Reto Schmid with styling by Benoit Bethume. She wears a structured black leather trench coat over a white collared shirt with pendant necklace, accessorized with hoop earrings and a matching black handbag. The setting appears inside a retail store or market with illuminated display cases and shelved goods in the background. Natural ambient lighting highlights the glossy texture of the leather outerwear and crisp tailoring.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (80%)
Pure White (20%)

Background

Retail Store

Context

Advertising Campaign