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Large black leather tote bag filling the open sliding door of a silver subway train car on a platform.

Marc Jacobs "Essentials" Fall 2024 Ad Campaign 2024

About

This commercial image for the Marc Jacobs Essentials Fall 2024 campaign features a large black leather tote bag prominently filling the open doorway of a metallic silver subway car. The textured leather bag displays debossed block lettering that reads THE TOTE BAG alongside Marc Jacobs branding. The subway exterior exhibits polished stainless steel panels, a round New York City Subway graphic emblem, and car number 8304 in bold lettering above the roundel. Below the train, a bright yellow tactile safety paving tile strip runs along the platform edge. The lighting is bright and clean, emphasizing the reflective metallic surfaces and the fine grain of the black leather bag.

Brand

Marc Jacobs

Project

Marc Jacobs "Essentials" Fall 2024 Ad Campaign 2024

Keywords

black leather tote bagblack tote bagleather tote bagtote bagblack leather bagblack bagleather bag

Credits

Marc Jacobs
Marc Jacobs Creative Director
Shadow
Agency
Valentin Herfray and Clinton Hild
Photographer
Alex Lee and Kyle Wightman
Video Director
Ben Carey
Director of Photography

Styles

HorizontalCommercialCleanPolished

Industries

Bags & Accessories

Background

Transport Hub

Context

Advertising Campaign
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