Brand Identity 2019

Description

This vertical poster created by Gavillet & Cie for Mamco features a stark white background overlaid with fine black geometric grid lines and technical structural markings. A prominent, reflective silver foil shape cuts vertically down the left side, adding a metallic texture that contrasts with the matte paper surface. Bold sans-serif typography on the right side displays exhibition details including names and dates. The poster is hung from black suspension clips against a dark background, highlighting its graphic layout.

Style

Artistic, Vertical, Graphic

Techniques

Typography

Color

Background

Solid Colour

Context

Advertising Campaign