Formist Brand Identity 2021

Description

Formist presents a brand identity showcase highlighting a framed black and white abstract poster mounted on a white wall. The large framed print features bold typographic and geometric shapes set against a crisp white background with visible window reflections on the glass. Surrounding the main piece are pinned reference sheets, character sets, and test prints displaying various symbols and glyphs. The minimalist composition emphasizes clean lines, graphic forms, and a stark monochromatic palette. Formist designed this creative study to explore structural typography and brand communication.

Style

Artistic, Vertical, Monochrome, Minimalist

Color

Background

Office

Context

Advertising Campaign, Editorial