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BrandMackage
ProjectFall 2023 Ad Campaign
Close-up portrait of a man wearing a thick shearling collar jacket against a cloudy sky background in monochrome.

Mackage Fall 2023 Ad Campaign 2023

Associated creatives

Eran Elfassy
Eran ElfassyMackage Creative Director
Shayne Laverdiere
Shayne LaverdierePhotographer
Andreea Diaconu and Simon Nessmann
Andreea Diaconu and Simon NessmannModels
Corey Ng
Corey NgStylist
Tsuki
TsukiHair
Yumi Lee
Yumi LeeMakeup

Tags

man in shearling collar jacketman wearing shearling jacketshearling collar jacketshearling jacketman portraitmale model portraitwhite man portraitwhite man

Description

This black and white portrait features a man captured in profile against a textured cloudy sky. He is wearing a heavy outerwear jacket featuring a prominent, plush shearling collar and zipper details. The natural outdoor lighting casts soft shadows across his face, highlighting his features. Photographed by Shayne Laverdiere as part of the Mackage Fall 2023 ad campaign, styled by Corey Ng with hair by Tsuki and makeup by Yumi Lee.

Style

Editorial, Vertical, Cinematic, Monochrome

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Overcast Sky

Context

Advertising Campaign