BrandMaccapani
ProjectFall 2024 Ad Campaign

Maccapani Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This editorial portrait for the Maccapani Fall 2024 ad campaign features model Jess Maybury reclining against a carved stone lion sculpture. She wears a vibrant red long-sleeve crop top paired with a draped pink wrap skirt, capturing a striking pose against an ancient brick canal wall and mooring posts. Shot by photographer Zoe Natale Mannella with styling by Riccardo Maria Chiacchio, the outdoor composition employs natural daylight to highlight textures across the stone and fabric. The scene unfolds along a historic waterway, creating a distinct narrative atmosphere.
Style
Editorial, Vertical, Warm, Grainy
Techniques
Natural light
Industries
Designer Fashion
Color
Crimson (50%)
Blush (30%)
Background
Street
Context
Advertising Campaign
