Maccapani Fall 2024 Ad Campaign 2024

Description

This image from the Maccapani Fall 2024 ad campaign was photographed by Zoe Natale Mannella in Venice, Italy, with styling by Riccardo Maria Chiacchio and creative direction by Margherita Maccapani Missoni. Model Jess Maybury poses against a iconic blue and white striped wooden mooring post rising from the water, wearing a dark patterned dress and tights. In the background, the Venetian lagoon and historic buildings stretch across the horizon beneath a clear sky, while a seagull glides in flight to the right.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Ocean

Context

Advertising Campaign