Maccapani Fall 2024 Ad Campaign 2024

Description

This close-up image showcases a striking red dress featuring an intricate laced-up bodice with thin straps crossing down the front, captured for the Maccapani Fall 2024 Ad Campaign. Two distinct ceramic-style floral appliqués are pinned to either side of the garment, adding a tactile decorative element. The fitted metallic-sheen fabric hugs the silhouette closely, while the lighting softly defines the rich texture and deep crimson hues of the material. Photographed by Zoe Natale Mannella with styling by Riccardo Maria Chiacchio, the campaign frames the garment against a dark backdrop that heightens the vibrancy of the apparel details.

Style

Editorial, Vertical, Glossy

Industries

Designer Fashion

Color

Context

Advertising Campaign