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Brand
Louis Vuitton
ProjectSpring 2026 Men's Ad Campaign
An Australian Shepherd dog holding a dark monogram handbag in its mouth on a green lawn.

Louis Vuitton Spring 2026 Men's Ad Campaign 2025

Associated creatives

Pharrell Williams
Pharrell WilliamsLouis Vuitton Creative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Callum Turner
Callum TurnerModels
Jude Bellingham
Jude BellinghamModels
Braien Vaiksaar
Braien VaiksaarModels
Mathieu Simoneau
Mathieu SimoneauModels
& Silouane V
& Silouane VModels

Tags

dog holding handbagdog holding bagaustralian shepherd with handbagaustralian shepherd dogaustralian shepherddogmonogram handbaghandbagbag

Description

An Australian Shepherd dog sits on a lush green lawn, holding the handles of a dark monogram duffle handbag gently in its mouth. The canine subject features a mix of black, white, and brown fur. A small tan leather luggage tag hangs from the side of the luxury bag. Large white capital lettering spelling Louis Vuitton is overlaid across the middle of the frame. The outdoor setting shows manicured grass under natural daylight.