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  • ·Louis Vuitton Resort 2026 Ad Campaign Coastal Portrait
BrandLouis Vuitton
ProjectResort 2026 Ad Campaign
Model wearing a white tweed jacket and cap holding a structured wicker handbag while seated on a stone wall overlooking the ocean.

Louis Vuitton Resort 2026 Ad Campaign 2026

Associated creatives

Mitch Ryan 
Mitch Ryan Creative Director
Cass Bird
Cass BirdPhotographer
James Beattie
James BeattieVideographer
Ana Beatriz Cortes
Ana Beatriz CortesModels
Noor Khan
Noor KhanModels
Sara Caballero
Sara CaballeroModels
Sascha Rajasalu
Sascha RajasaluModels
and Xinye Wang
and Xinye WangModels
Marie-Amélie Sauvé
Marie-Amélie SauvéStylist
Stephane Lancien
Stephane LancienHair
Christine Corbel
Christine CorbelMakeup
Ashley Brokaw
Ashley BrokawCasting Director

Tags

woman sitting on stone wallwoman sittingstone wallwhite tweed jackettweed jacketwhite jacketwicker handbagwicker baghandbagbaseball capcapbrown loafersloafers

Description

Photographed by Cass Bird with creative direction by Mitch Ryan, this campaign image for Louis Vuitton's Resort 2026 collection features a model seated on a rustic stone wall along a rocky coast. The subject wears a textured white tweed jacket and matching skirt, paired with a casual two-tone cap and brown leather loafers. A structured wicker handbag with a wooden handle rests in the foreground, branded with the iconic LV hardware. Natural sunlight illuminates the scene against an open ocean background, captured with crisp styling by Marie-Amélie Sauvé.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (60%)
Chocolate (40%)

Background

Rocky Coast

Context

Advertising Campaign