Brand
ProjectLewis Hamilton for Cfi group

CFI Group Lewis Hamilton for Cfi group 2025
Associated creatives
Tags
Description
This striking black and white portrait features racing driver Lewis Hamilton shot by photographer Alan Gelati for CFI Group. The composition is a tightly framed vertical shot focusing on Hamilton's upper torso and face. He wears a dark sleeveless top and small earrings, with braided hair pulled back from his face. The lighting is moody and dramatic, with deep shadows emphasizing facial features and creating high contrast against a dark, minimal background.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Low-key / chiaroscuro
Industries
Motorsport
Color
Jet Black (100%)
Background
Black Seamless
Context
Advertising Campaign