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BrandLBDO
ProjectBrand Identity
Outdoor advertising billboard featuring LBDO branding and intimate imagery mounted on a dark exterior wall

LBDO Brand Identity 2021

Associated creatives

Universal Favourite
Universal FavouriteGraphic Design
Cat Wall
Cat WallCopywriting
Cameron Fernandes
Cameron FernandesMotion
Lauren Bamford
Lauren BamfordPhotography
Natalie Turnbull
Natalie TurnbullStylist

Tags

lbdo billboard advertisementlbdo billboardbillboard advertisementlbdo brand identityoutdoor advertising

Description

This outdoor advertising campaign presentation showcases the brand identity for LBDO across large-scale billboards mounted on a dark exterior wall. The central billboard features prominent red typography spelling the brand name alongside warm, intimate imagery of two people. Flanking panels display complementary product photography and secondary messaging, captured in natural daylight with sharp focus and realistic textures on the surrounding urban structure.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Crimson (20%)
Jet Black (50%)

Background

Street

Context

Out of Home (OOH)