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BrandLBDO
ProjectBrand Identity
LBDO brand identity stationery suite showing business cards, letterhead, and envelopes in red and off-white.

LBDO Brand Identity 2021

Associated creatives

Universal Favourite
Universal FavouriteGraphic Design
Cat Wall
Cat WallCopywriting
Cameron Fernandes
Cameron FernandesMotion
Lauren Bamford
Lauren BamfordPhotography
Natalie Turnbull
Natalie TurnbullStylist

Tags

brand identity stationerybrand identitystationery suiteLBDO brand identityLBDO stationerybusiness cardsletterheadenvelopes

Description

This project showcases the comprehensive brand identity and stationery suite for LBDO, designed by Universal Favourite with copywriting by Cat Wall, motion by Cameron Fernandes, photography by Lauren Bamford, and styling by Natalie Turnbull. The layout displays a cohesive collection of corporate collateral, including business cards, a letterhead, and custom envelopes arranged against a dark background. The color palette centers on vibrant red and neutral off-white, featuring elegant serif typography that spells out the LBDO brand name. The clean, minimalist composition highlights the tactile paper textures and precise typographic alignment characteristic of high-end corporate branding.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Off-White (50%)
Scarlet (50%)

Background

Solid Colour

Context

Advertising Campaign, Brand Film / Corporate Video