
Lacoste Lacoste Summer Pack Digital Content 2024
About
This digital content campaign image for Lacoste features a male model relaxing outdoors on a white metal mesh lounger. He wears a pink short-sleeve t-shirt paired with red and blue geometric patterned shorts and a dark patterned neck scarf. He holds a small glass bottle in his hands while another person is partially visible seated on an adjacent lounger holding a drink. The setting includes red tiled flooring beneath the furniture under bright natural sunlight, captured from an elevated angle by photographer Ivan Ruberto with styling by Juliette Da Luz.
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Background
Outdoor Pool
Context
Advertising Campaign
Social Media / Short Form Video





















