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Smiling female model in geometric patterned shirt and sunglasses under green striped umbrella for Lacoste summer campaign

Lacoste Lacoste Summer Pack Digital Content 2024

Associated creatives

Tags

Description

This image is part of the Lacoste Summer Pack Digital Content project, photographed by Ivan Ruberto with styling by Juliette Da luz and modeling by Aleix Hall. The scene features a smiling female model with long blonde hair, wearing a white crop top and a geometric patterned red and blue short-sleeve shirt, paired with sunglasses. She stands outdoors near a pool under a green and white striped parasol. In the background, a second person is seated on a lounge chair against an architectural setting under bright natural sunlight. The composition captures a warm, casual summer atmosphere characteristic of lifestyle advertising.

Style

Lifestyle, Vertical, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Crimson (30%)
Navy (20%)

Background

Outdoor Pool

Context

Advertising Campaign