Brand

Lacoste Lacoste Summer Pack Digital Content 2024
Associated creatives
Tags
Description
This image is part of the Lacoste Summer Pack Digital Content project, photographed by Ivan Ruberto with styling by Juliette Da luz and modeling by Aleix Hall. The scene features a smiling female model with long blonde hair, wearing a white crop top and a geometric patterned red and blue short-sleeve shirt, paired with sunglasses. She stands outdoors near a pool under a green and white striped parasol. In the background, a second person is seated on a lounge chair against an architectural setting under bright natural sunlight. The composition captures a warm, casual summer atmosphere characteristic of lifestyle advertising.
Style
Lifestyle, Vertical, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (50%)
Crimson (30%)
Navy (20%)
Background
Outdoor Pool
Context
Advertising Campaign