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  • ·Lacoste Spring 2026 Campaign Tennis Ball Close Up
BrandLacoste
ProjectSpring 2026 Ad Campaign
Close-up of a person with short curly hair holding a bright yellow tennis ball while surrounded by lush green foliage.

Lacoste Spring 2026 Ad Campaign 2026

Associated creatives

Fredrik Bond
Fredrik BondDirector
Novak Djokovic
Novak DjokovicTalent

Tags

person holding tennis ballholding tennis ballyellow tennis balltennis ballwhite shirt green trimvintage tennis shirt

Description

A cinematic close-up shot from the Lacoste Spring 2026 advertising campaign directed by Fredrik Bond. The subject, framed tightly among thick green garden foliage, holds a bright yellow tennis ball near their face with an attentive expression. They wear a vintage-inspired white athletic shirt with green trim along the collar, shot with cinematic lighting and soft natural contrast.

Style

Horizontal, Cinematic, Organic

Techniques

Natural light

Industries

Sportswear

Color

Off-White (50%)
Lemon (30%)
Emerald (20%)

Background

Garden

Context

Advertising Campaign