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In-Depth with Novak Djokovic

Various Campaigns

Aman: In-Depth with Novak Djokovic

Spring 2026 Ad Campaign

A woman in a white tennis dress leaps across stones in a garden pond while an out-of-focus man reads in the foreground.

Close-up of a person with short curly hair holding a bright yellow tennis ball while surrounded by lush green foliage.

Novak Djokovic in a green Lacoste tracksuit lunging on a city sidewalk with a leaping dog on a leash and a tennis ball in midair.

A man in a red polo shirt and light blue denim jeans leaping mid-air outside a green storefront next to a floating tennis ball.

Novak Djokovic looking upward in a white polo shirt on a clay tennis court with Lacoste branding in the background.

East Asian man in a light blue polo shirt and dark track pants reaching for a tennis ball on a cobblestone Paris street by the Eiffel Tower.

Blonde woman in a white dress leaping to catch a tennis ball in front of a large blue ornate door for Lacoste.

Tennis Campaign S/S 26

Novak Djokovic in a green Lacoste polo shirt holding a tennis racket while walking across an indoor tennis court.

Novak Djokovic standing on a clay tennis court wearing a yellow polo shirt and black shorts holding a tennis racket

Novak Djokovic seated on a wooden bench on a tennis court holding a racket and wearing a navy Lacoste polo shirt.

Novak Djokovic leaning on a tennis court net wearing a green Lacoste polo shirt and holding a tennis racket.

"Play with Icons" Ad Campaign

Adèle Exarchopoulos in a pale yellow polo shirt and white pleated skirt against a soft green studio backdrop for Lacoste.

Novak Djokovic wearing white polo and trousers wrapped in a large gold mesh net on blue background

Man seated on a large dark green sculptural prop against a beige background for Lacoste Play with Icons campaign

Venus Williams holding a tennis ball wearing a dark athletic outfit against a white pleated backdrop.

Wang Yibo in navy polo shirt and matching trousers holding large blue paper flower against pink background

GQ Magazine U.S.

GQ Magazine U.S. February 2025 Cover

Novak Djokovic seated on a wooden boat deck wearing a cream jacket for GQ Magazine

Spring 2024 Ad Campaign

Pierre Niney seated in a director chair beside a giant stylized crocodile head with a tennis ball for Lacoste campaign

Ahn Hyo Seop seated inside the open jaws of a large green toy crocodile for Lacoste Spring 2024 campaign

Jeon Somi in a bright green pleated skirt and jacket standing beside a giant sculpted crocodile head for Lacoste

Wang Yibo wearing green attire posing beside a giant fabricated crocodile sculpture in the Lacoste Spring 2024 ad campaign.

Novak Djokovic standing inside the open mouth of a giant sculpted green crocodile prop wearing a black polo shirt.

Venus Williams holding open the jaw of a large sculpted green crocodile wearing maroon athletic apparel.

Novak Djokovic

Athlete

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