Lacoste "Play with Icons" Ad Campaign 2025

Description

This image from the Lacoste Play with Icons campaign features Chinese actor and singer Wang Yibo posed centrally within a minimalist pink studio setting. Photographed by Tyler Mitchell with styling by Imruh Asha and set design by Poppy Bartlett, the subject wears a navy blue polo shirt with white trim over a layered light shirt, paired with matching navy trousers and white sneakers. He holds a large, sculptural blue paper floral arrangement, while similar blue paper floral sculptures and pale roses are scattered across the tiered pink platform foreground. The lighting is clean and even, highlighting the crisp silhouette and the pastel color palette characteristic of the fashion editorial production.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Designer Fashion

Color

Background

White Seamless

Context

Advertising Campaign