"Play with Icons" Ad Campaign 2025

Description

This portrait from the Lacoste Play with Icons campaign features French actor Pierre Niney seated casually on a large, sculptural dark green prop against a neutral beige background. He wears a dark green polo shirt paired with matching trousers and green sneakers, creating a monochromatic green ensemble. The lighting is soft and even, highlighting clean studio production values and precise art direction. The image was photographed by Tyler Mitchell, with styling by Imruh Asha and set design by Poppy Bartlett.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign