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BrandLacoste
Project"Play with Icons" Ad Campaign
Adèle Exarchopoulos in a pale yellow polo shirt and white pleated skirt against a soft green studio backdrop for Lacoste.

Lacoste "Play with Icons" Ad Campaign 2025

Associated creatives

Tyler Mitchell
Tyler MitchellPhotographer
Venus Williams
Venus WilliamsModels
Novak Djokovic
Novak DjokovicModels
Adèle Exarchopoulos
Adèle ExarchopoulosModels
Pierre Niney
Pierre NineyModels
and Wang Yibo
and Wang YiboModels
Imruh Asha
Imruh AshaStylist
Poppy Bartlett
Poppy BartlettSet Designer

Tags

woman in pale yellow polo shirtpale yellow polo shirtyellow polo shirtwhite pleated skirtpleated skirtwhite handbaghandbagwhite sneakerssneakerswhite athletic socksathletic sockswhite woman posingwhite womanwoman posing

Description

Adèle Exarchopoulos is captured in a striking studio portrait for the Lacoste Play with Icons campaign, photographed by Tyler Mitchell. She wears a pale yellow polo top paired with a structured white pleated skirt, white athletic socks, and sneakers, carrying a distinctive white handbag. The composition is set against a minimalist monochromatic green backdrop with clean studio lighting. Styling is by Imruh Asha with set design by Poppy Bartlett, creating a polished commercial aesthetic that highlights contemporary sportswear.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Sportswear

Color

Pure White (50%)
Butter (50%)

Background

Coloured Seamless

Context

Advertising Campaign