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  • ·L/AB c/o Off-White Fall 2026 Campaign by Luke Abby
BrandL/AB c/o Off-White
ProjectFall 2026 Ad Campaign
Model with long hair in a white beanie, t-shirt, and pleated skirt captured with motion blur against a bright orange backdrop.

L/AB c/o Off-White Fall 2026 Ad Campaign 2026

Associated creatives

Luke Abby
Luke AbbyPhotographer
JT
JTModels
Glaive
GlaiveModels
PZ
PZModels
Vivian Jenna Wilson
Vivian Jenna WilsonModels
Mazzy Joya
Mazzy JoyaModels
Julez Smith and Jay Guapõ
Julez Smith and Jay GuapõModels
Georgia Pendlebury
Georgia PendleburyStylist
Ruby Howes
Ruby HowesHair
Leana Ardeleanu
Leana ArdeleanuMakeup

Tags

model in white beaniewhite beanieknit beaniebeaniewhite graphic t shirtwhite t shirtt shirtpleated mini skirtpleated skirtmini skirtlong blonde hairlong hair

Description

A fashion campaign image for the L/AB c/o Off-White Fall 2026 project, photographed by Luke Abby with styling by Georgia Pendlebury, hair by Ruby Howes, and makeup by Leana Ardeleanu. A model with long straight hair is captured mid-movement wearing a white knit beanie, a short-sleeved white graphic t-shirt with striped sleeve detailing, and a pleated mini skirt. The shot incorporates directional motion blur streaks extending horizontally across an intense saturated orange background.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Long exposure

Industries

Streetwear

Color

Off-White (60%)
Camel (30%)

Background

Coloured Seamless, Set-dressed

Context

Advertising Campaign