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  • ·L/AB c/o Off-White Fall 2026 Campaign by Luke Abby
BrandL/AB c/o Off-White
ProjectFall 2026 Ad Campaign
Young Black man in a camo zip hoodie with layered chain necklaces looking up at the camera against a plain backdrop.

L/AB c/o Off-White Fall 2026 Ad Campaign 2026

Associated creatives

Luke Abby
Luke AbbyPhotographer
JT
JTModels
Glaive
GlaiveModels
PZ
PZModels
Vivian Jenna Wilson
Vivian Jenna WilsonModels
Mazzy Joya
Mazzy JoyaModels
Julez Smith and Jay Guapõ
Julez Smith and Jay GuapõModels
Georgia Pendlebury
Georgia PendleburyStylist
Ruby Howes
Ruby HowesHair
Leana Ardeleanu
Leana ArdeleanuMakeup

Tags

black man wearing camo hoodieblack man in hoodieman in camo hoodiecamo zip hoodiepatterned zip hoodiezip up hoodielayered chain necklaceschunky chain necklace

Description

A high-angle portrait captured for the L/AB c/o Off-White Fall 2026 Ad Campaign, photographed by Luke Abby with styling by Georgia Pendlebury. The subject, a young Black man with cornrow-braided hair, gazes intently upward into the camera lens with deep facial shadows. He wears a full-zip hooded sweatshirt featuring an all-over woodland camouflage pattern, accessorized with multiple heavy silver and dark metal chain necklaces. The scene is cast in a cool, desaturated olive-green cast against a minimalist studio background.

Style

Vertical, Commercial, Moody, Cool

Techniques

Low-key / chiaroscuro

Industries

Streetwear

Color

Olive (50%)
Charcoal (30%)
Silver (metallic) (20%)

Background

Grey Seamless

Context

Advertising Campaign