Kelfred Optical Brand Identity 2024

Description

A large outdoor advertising billboard mounted on a grey corrugated metal fence displays the brand identity for Kelfred Optical. The tripartite layout features an orange and grey gradient panel on the left with company text, a central dark panel showcasing sunglasses, and an off-white panel on the right repeating the corporate profile. The monochrome urban street environment features a concrete curb and two bollards in the foreground. Bon Temps created the graphic design for the Kelfred Optical brand identity project.