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Minimalist black abstract logo centered on a solid neutral taupe background for the Keeps brand identity.

Keeps Brand Identity 2022

About

This brand identity project for Keeps features a clean, minimalist design centered around a bold black abstract graphic. The solid neutral taupe background provides a subtle, balanced contrast that emphasizes the precise geometry of the central mark. Graphic design elements are intentionally pared down to highlight the graphic mark. The composition focuses entirely on the central emblem.

Brand

Keeps

Project

Keeps Brand Identity 2022

Keywords

abstract logologo designblack logobrand identitygraphic mark

Credits

Parker
Graphic Design
Kyle Johnson
Photography

Styles

ArtisticSquareCleanMinimalist

Techniques

Vector

Background

Solid Colour

Context

Advertising Campaign
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