Brand
ProjectBrand Identity
Keeps Brand Identity 2022
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Description
This brand identity video for Keeps presents a sequence of minimalist product shots highlighting cardboard packaging and wooden platform bed components. Set against a stark black background, warm directional light highlights the clean lines of the cardboard boxes featuring bold typography and product labels. The sequence transitions through different box orientations and reveals natural wood textures as components emerge from their packaging. The overall aesthetic is clean and precise, emphasizing the minimalist product design.