KEEN’s move into trail running Brand Identity 2026

Description

This 3D motion design project created by Mac Moss Studio and James Kittel showcases KEEN’s move into trail running. The animation features a dark trail running shoe insole resting against a minimal black background as water droplets gather on its surface. Small, luminous white flowers and foliage progressively sprout across the insole, blending outdoor athletic performance with botanical imagery. The dark color grading and moody atmosphere highlight the textured details of the footwear component.