Juun.J Fall 2024 Ad Campaign 2024

Description

This image is part of the Fall 2024 ad campaign for fashion brand Juun.J, photographed by Hong Janghyun. Model Kirsten Owen is captured in a striking monochrome portrait wearing a heavily structured black coat with exaggerated shoulders. Her straight hair falls across her face in motion, creating a dynamic framing against the seamless bright white background. The brand logo is centrally displayed on the coat. Hair styling by Shon and makeup by Michael Anthony complete the polished, high-contrast aesthetic.

Style

Vertical, Commercial, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign