Justworks Brand Identity 2020

Description

A large outdoor advertising billboard for Justworks is mounted on the dark brown brick exterior of an industrial building. The billboard features bold, clean typography on a crisp white background with purple and yellow highlight blocks behind specific words. The composition is captured straight-on from across an asphalt street with a concrete sidewalk running along the base of the building. Street-level elements include a green dumpster, metal roll-up doors, and a small tree sapling on the right.

Style

Horizontal, Commercial, Minimalist

Techniques

Typography

Industries

Enterprise & B2B Software

Color

Background

Residential Building

Context

Out of Home (OOH)