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BrandIslington Design District
ProjectBrand Identity
Four vertical advertising light boxes displaying purple and white event posters mounted on metallic columns

Islington Design District Brand Identity 2022

Associated creatives

Campbell Hay
Campbell HayGraphic Design

Tags

brand identity posterspromotional posterslight box displaysgraphic design postersposterslight boxdisplay

Description

This graphic design project for Islington Design District features a series of promotional posters displayed in vertical backlit light boxes. The posters showcase bold purple typography with the acronym IDD alongside abstract graphic elements and event dates. The displays are mounted on brushed metallic pillars set within a modern outdoor public square with a concrete and stone background. Natural daylight casts sharp diagonal shadows across the ground, highlighting the metallic textures and the clean geometry of the display structures. Campbell Hay designed the visual identity for the event.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Natural light

Industries

Festivals & Events

Background

Public Square

Context

Out of Home (OOH)