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Kraft paper shopping bag and yellow business card with green Ipanema brand typography on tiled surfaces.

ipanema Brand Identity 2021

About

This brand identity project for Ipanema features custom graphic design elements displayed across various tactile materials. A brown kraft paper shopping bag features a green starburst logo and bold wordmark set against a textured ground. Next to it, a bright yellow business card showcases clean typographic details alongside contact information, resting on dark green tiled flooring partially overlapped by patterned collateral. The clean composition highlights the cohesive visual language and graphic application developed by Saint-Urbain.

Brand

Project

Keywords

Credits

Styles

Techniques

Background

Concrete Texture

Context

Advertising Campaign
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