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BrandHungry Worms
ProjectBrand Identity
Two vertical posters for Hungry Worms featuring minimalist typography and large black serpentine illustrations on pastel green and yellow backgrounds.

Hungry Worms Brand Identity 2020

Associated creatives

DutchScot
DutchScotGraphic Design
Gavin Martin Colournet
Gavin Martin ColournetPrint

Tags

brand identity postersbrand identitypostersserpentine illustrationworm illustrationgraphic designtypography

Description

This graphic design project showcases two vertical posters created for the brand Hungry Worms by DutchScot, with print production by Gavin Martin Colournet. Each poster displays clean, minimalist typography in the upper corner paired with a large, stylized black serpentine illustration that zigzags across the page. The left poster features a soft pastel green background with a worm displaying a straight mouth and mustache, while the right poster uses a pale yellow background with a worm ending in a smiling facial expression. The clean composition highlights the contrast between the vibrant pastel backdrops and the heavily shaded, tactile appearance of the central graphic elements.

Style

Horizontal, Commercial, Minimalist

Techniques

Typography

Color

Jet Black (50%)
Sage (50%)

Background

White Seamless

Context

Advertising Campaign, Editorial