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BrandHolograph
ProjectBrand Identity
Large outdoor billboard displaying a dark brand identity advertisement with iridescent geometric graphics against a clear sky

Holograph Brand Identity 2023

Associated creatives

The Collected Works
The Collected WorksGraphic Design

Tags

billboard advertisementbillboardadvertisementbrand identitygraphic designoutdoor billboard

Description

An outdoor billboard installation displays a brand identity advertisement for Holograph against a clear blue sky. The large dark rectangular sign features centered white typography reading "One creation. Endless possibilities." alongside an iridescent, multi-layered geometric graphic element with a lens flare effect. The Holograph logo appears in the bottom right corner of the display. Below the billboard structure, parts of urban buildings and street lighting are visible in daylight.

Style

Horizontal, Commercial, Clean

Industries

Apps & Digital Platforms

Color

Jet Black (70%)
Sky Blue (30%)

Background

Clear Sky

Context

Out of Home (OOH)