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Holograph

Brand Identity
Date

Dec 2023

Description

Holograph’s brand identity project establishes a visual language centered on minimalist precision and futuristic, high-contrast aesthetics. Developed by Visie Admin with graphic design by The Collected Works, the identity balances clean sans-serif typography with complex, iridescent 3D render/CGI elements. The brand’s presentation spans digital and physical touchpoints, utilizing motion graphics to animate geometric forms and metallic textures against deep black backgrounds. Across web UI mockups, outdoor billboard installations, and collateral like branded apparel, the design relies on a structured grid system and a spectral color palette to maintain cohesion. The project incorporates dynamic motion graphics and abstract geometric motifs to communicate a modern digital-first ethos.

Style

Horizontal

Techniques

Motion Graphics

Industries

Apps & Digital Platforms

Context

Brand Film / Corporate Video

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