Brand
H&M H&M WELLNESS Spring 2025 CAMPAIGN 2025
Associated creatives
Tags
Description
This vertical commercial editorial image for the H&M Wellness Spring 2025 campaign features model Andreea Diaconu performing a bridge yoga pose. Photographed by Deo Suveera with art direction by Dorin Azougy and styling by Maria Barsoum, the subject wears a white activewear top and matching leggings while positioned on a low stone wall. The warm natural lighting enhances the earthy tones of the stone architecture and gravel foreground, complementing the serene mood of the scene.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Outdoor & Performance Apparel
Color
Cream (100%)
Background
House
Context
Advertising Campaign