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Close-up monochromatic shot of a dried serrated leaf centered on a neutral grey background.

H&M H&M WELLNESS Spring 2025 CAMPAIGN 2025

About

This detailed botanical study features a single dried leaf with pronounced serrated edges and visible veins, centered against a neutral grey backdrop. Captured for the H&M Wellness Spring 2025 campaign, the image uses monochromatic tones to highlight the organic textures and intricate structural details of the subject. The composition is clean and focused, emphasizing raw natural forms.

Brand

H&M

Project

H&M H&M WELLNESS Spring 2025 CAMPAIGN 2025

Keywords

dried leafleafserrated leaf

Credits

Deo Suveera
Photographer
Maria Barsoum
Fashion Editor/Stylist
Dorin Azougy
Art Director
Ali Pirzadeh
Hair Stylist
Regina Törnwall
Makeup Artist

Styles

EditorialVerticalMonochromeClean

Industries

Skincare

Background

Grey Seamless

Context

Advertising Campaign
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