Brand
ProjectSwimwear red drop

H&M Swimwear red drop 2025
Associated creatives
Tags
Description
Model Jill Kortleve is captured from a back-three-quarter angle against a seamless white studio backdrop for the H&M Swimwear Red Drop campaign. She wears a vibrant red one-piece swimsuit featuring slender criss-cross back straps, an open back cutout, and delicate ruched detailing across the lower section. Soft studio illumination highlights her pose with an arm raised above her head, showcasing several small minimalist tattoos across her arm and back.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
Swimwear
Color
Crimson (30%)
Background
White Seamless
Context
Advertising Campaign

