H&M H&M Studio Pre-Summer Capsule 2025

Description

Jenn du Puy is photographed outdoors by Purienne for the H&M Studio Pre-Summer Capsule collection. She models a shimmering silver metallic crossover halter top paired with large, sculptural silver earrings. With her eyes softly closed and head tilted back, natural sunlight illuminates her face while strands of hair drift across her forehead. The frame captures a close portrait composition against a sunlit, deep blue ocean backdrop.

Style

Vertical, Commercial, Sensual, Warm, Grainy

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Ocean

Context

Advertising Campaign