Brand
ProjectH&M Sept 2024 Lookbook

H&M H&M Sept 2024 Lookbook 2024
Associated creatives
Tags
Description
This black and white studio portrait from the H&M Sept 2024 Lookbook features model Valerie Scherzinger photographed by Carlos Garcia, with art direction by Mimi Makela and design by Eliana Masgalos. The subject has short dark hair and is wearing a white high-neck collar paired with a heavily textured, fringed white garment. Her hand is raised near her chin, gently pulling at the collar. The lighting is high-contrast, casting selective shadows across her face and highlighting the tactile, fibrous texture of the clothing against a dark, neutral background.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Pure White (80%)
Background
Black Seamless
Context
Lookbook
