H&M H&M Lookbook by Maya Skelton 2024

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Model Anneta Popova is photographed by Maya Skelton for an H&M lookbook project. Seated on the floor against a clean white seamless backdrop, she wears a matching double-denim set featuring a classic blue denim trucker jacket with rolled cuffs and mid-wash flared jeans. The shot uses soft, diffused studio lighting that creates gentle shadows and highlights the woven texture of the denim fabric.