H&M H&M - F/W 2024 Collection 2024

Description

This portrait from the H&M F/W 2024 collection features a male model seated against a clean, unbroken white background. He wears a dark grey textured wool zip jacket and trousers, holding a structured dark leather tote bag across his body with both hands. His expression is serious, complemented by short styled hair with a fringe. The lighting is bright and even, highlighting the rich textures of the knitwear and leather accessories. Captured by photographer Maxime La with styling by Mattias Karlsson.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

White Seamless

Context

Advertising Campaign