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Three dark chocolate bars featuring geometric gold line packaging and molded shapes laid flat on a dark textured brown surface.

Hill St Brand Identity 2018

Associated creatives

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Description

This project showcases the brand identity and packaging design for Hill St. dark chocolate, created by OMSE. The flat lay composition displays three dark chocolate elements against a textured dark brown background. On the left and right are packaging wrappers featuring intricate geometric gold line art, typography, and product information. In the center lies a molded dark chocolate bar with recessed geometric shapes, including hearts, circles, and triangles, mirroring the packaging motif.

Style

Horizontal, Commercial, Earthy, Minimalist

Techniques

Typography

Industries

CPG / Packaged Food

Color

Chocolate (70%)
Gold (30%)

Background

Fabric Texture

Context

Advertising Campaign