Hill St Brand Identity 2018

Description

This image showcases the brand identity for Hill St, featuring packaged and unpackaged chocolate bars displayed alongside geometric pastel pink and peach props. The composition is set within a minimalist studio environment with soft, even lighting that highlights the clean lines and textures of the objects. A cream-coloured chocolate wrapper with geometric line art rests on a pink block in the foreground, while a solid caramel-coloured chocolate bar with embossed shapes leans upright against a rectangular prop in the background. Additional sculptural elements, including a semi-circle, cylinder, and triangle, are arranged across the neutral surface to create a balanced, modern arrangement. OMSE created the graphic design for this project.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

CPG / Packaged Food

Color

Background

Set-dressed

Context

Advertising Campaign