Hill St Brand Identity 2018

Description

This graphic design project by OMSE features a brand identity for Hill St, displayed as a square black hanging sign mounted onto a textured red brick building exterior. The sign displays a white geometric grid design containing a triangle, circle, heart, and vertical lines. The shot is captured in daylight with crisp, direct lighting highlighting the architectural details of the brickwork and the wrought iron mounting bracket. The clean typography and iconography contrast sharply with the traditional brick facade.

Style

Vertical, Commercial, Warm, Clean

Techniques

Typography

Color

Background

Residential Building

Context

Advertising Campaign