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Brand
Hermes
ProjectSpring 2025 Ad Campaign
Close-up portrait of an East Asian woman with white orchids and a Black man with purple orchids against a red background.

Hermes Spring 2025 Ad Campaign 2025

Associated creatives

Agnes Lloyd-Platt
Agnes Lloyd-PlattCreative Director
Laetitia Leporcq
Laetitia LeporcqStylist
Christian Eberhard
Christian EberhardHair
Adrien Pinault
Adrien PinaultMakeup

Tags

east asian woman and black maneast asian womanblack manwoman with white orchidsman with purple orchidssilk scarflight blue shirtbrown tie

Description

This image for the Hermes Spring 2025 ad campaign features a close-up portrait of two models against a vibrant red background. An East Asian woman with dark hair styled with white orchids wears a patterned silk scarf. Beside her, a Black man with short dark hair wears a light blue collared shirt and a brown tie, framed by cascading purple orchids. The composition is intimate and meticulously styled under soft, even lighting.

Style

Editorial, Horizontal, Warm, Clean

Industries

Luxury Fashion Houses

Color

Sky Blue (40%)
Camel (20%)
Pure White (20%)

Background

Coloured Seamless

Context

Advertising Campaign