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Brand
Hermes
ProjectRide On
A female model posing outdoors alongside a man, surrounded by luxury leather bags and silk scarves for Hermes.

Hermes Ride On 2026

Associated creatives

ICONOCLAST
ICONOCLASTProduction
Fabien Mouillard
Fabien MouillardCreative Director
Mikael Jansson
Mikael JanssonPhotographer
Elodie David
Elodie DavidFashion Stylist
James Pecis
James PecisHair Stylist
Hannah Murray
Hannah MurrayMakeup Artist
Stella Hanan
Stella HananModel
Matthew Seymour
Matthew SeymourModel

Tags

woman posing outdoorswoman posingwomantan leather bagleather bagbagsilk scarfscarf

Description

This advertising campaign image for Hermes, titled Ride On, features a dynamic outdoor scene with two models. A woman in dark attire and riding boots poses actively in the foreground, clutching leather straps alongside a prominent tan leather bag and patterned silk scarves. Behind her, a man in a dark jacket looks off to the side against a warm, textured pink backdrop. The composition is richly layered with luxury accessories, including fringed leather items and patterned fabrics, creating a polished and aspirational mood under natural daylight.