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BrandHermes
Project'Faubourg Calling' Fall 2024 Ad Campaign
Monochrome fashion advertising image featuring a male model wearing a patterned scarf and leather jacket alongside a textured orange leather bag.

Hermes 'Faubourg Calling' Fall 2024 Ad Campaign 2024

Associated creatives

Nadège Vanhee-Cybulski
Nadège Vanhee-CybulskiHermès Creative Director

Tags

man in leather jacketleather jacketmanorange leather bagleather bagbag

Description

This image for the Hermes Faubourg Calling Fall 2024 ad campaign features a male model in profile wearing a leather jacket and patterned silk scarf against an outdoor backdrop. A prominent torn paper collage effect cuts diagonally across the frame, revealing an orange leather bag fragment beneath. The photograph combines black-and-white tones with a striking flash of orange colour.

Style

Horizontal, Commercial, Desaturated, Monochrome

Techniques

Collage

Industries

Luxury Fashion Houses

Color

Rust (50%)
Jet Black (50%)

Context

Advertising Campaign