Brand
ProjectSpring/Summer 2025 Lookbook

Helmut Lang Spring/Summer 2025 Lookbook 2025
Associated creatives
Tags
Description
Helmut Lang Spring/Summer 2025 lookbook campaign captured by photographer Philipp Paulus with fashion editor Jason Rider and art direction by Becca Thandi Halev. The image features a male model walking forward against a clean white seamless studio background. He wears a black short-sleeved collared shirt with a vertical front zipper, dark pleated shorts, and chunky black boots. The lighting is bright and even, highlighting the clean lines and textures of the apparel.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Jet Black (70%)
Nude / Sand (30%)
Background
White Seamless
Context
Lookbook

