Brand
ProjectSpring/Summer 2025 Lookbook

Helmut Lang Spring/Summer 2025 Lookbook 2025
Associated creatives
Tags
Description
This fashion lookbook image for Helmut Lang's Spring/Summer 2025 collection features a male model standing against a minimal white seamless backdrop. He wears a distinctive long-sleeve top with a contrasting black sleeve and strap detail, paired with relaxed black trousers and dark boots. The lighting is bright and clean, emphasizing the structured monochromatic palette and contemporary garment design. Philipp Paulus photographed the campaign, styled by Jason Rider with art direction by Becca Thandi Halev.
Style
Editorial, Vertical, Clean
Industries
Designer Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
White Seamless
Context
Lookbook

