Brand
ProjectSpring/Summer 2025 Lookbook

Helmut Lang Spring/Summer 2025 Lookbook 2025
Associated creatives
Tags
Description
This fashion editorial image for the Helmut Lang Spring/Summer 2025 lookbook features a male model walking forward against a minimal white seamless backdrop. He wears a tailored black suit jacket, matching trousers, a crisp white collared shirt, and a distinctive black harness accessory. The composition is captured with clean studio lighting and crisp focus on the subject. The styling emphasizes sharp tailoring and contemporary utilitarian elements. Philipp Paulus photographed the campaign under the art direction of Becca Thandi Halev.
Style
Editorial, Vertical, Clean
Industries
Designer Fashion
Color
Jet Black (70%)
Pure White (30%)
Background
White Seamless
Context
Lookbook

