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A young male model posing against a neutral wall in a black jacket, white shirt, black trousers, and white shoes.

Helmut Lang Spring 2025 Ad Campaign 2025

About

This photograph from the Helmut Lang Spring 2025 ad campaign features a male model standing against a neutral studio backdrop. He wears a dark black jacket layered over a crisp white button-down shirt, paired with black trousers and white shoes. Large white typography reading HELMUT LANG spans across the composition. The image was photographed by Pegah Farahmand with styling by Jason Rider.

Brand

Helmut Lang

Project

Helmut Lang Spring 2025 Ad Campaign 2025

Keywords

man in black jacketman in black jacketblack jacketwhite shirtblack trouserswhite shoes

Credits

Pegah Farahmand
Photographer
Lara Menezes and Joseph Uyttenhove
Models
Jason Rider
Stylist
Tamara McNaughton
Hair
Yumi Lee
Makeup

Styles

EditorialVerticalClean

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

Grey Seamless

Context

Advertising Campaign